
Product & Channel Viability Analysis
Sales to Mexico will usually be through a local intermediary. And, the needs of the Mexican market are often different than those in the developing world. As a result, analyzing and understanding the most appropriate channel strategies and the viability of your products/services can be the difference between success and failure, and LGA Consulting can help ensure that you make the right product and channel decisions.
Specific Services
- Product Viability Analysis
i. Level of Demand
ii. Competition Prices
iii. Estimated Landed Price Development
- Channel Viability Analysis
i. Optimal Channel Strategy
ii. Competition Channel Structures
- Surveying for product & channel viability issues
i. With Clients/Government Buyers
ii. With Intermediaries
